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Even if you don’t know the term, gamification may have been a part of your life for a long time. Fill a card with stickers to win a free coffee. Invite friends to an app to get benefits. Earn a discount in a store for your first purchase. Learn a language with an app. These are

Have you ever wondered if there is an advertising and marketing method that involves video games but is different from the usual annoying videos and banners? If it’s real. Hundreds of brands use strategies with games called advergames. Maybe you’ve ever played one of these video games to earn a discount at a restaurant or earn

Believe it or not, advanced programming and design skills or expensive budgets are not always required to create a video game. If you want to entertain your customers on your website, on your social networks, in your next marketing campaign, and you are wondering how to create a game without giving up. In this article you

You may have heard that employee gamification has become a trend in the business sector. But surely you still have no idea what gamification is or how its implementation benefits the performance of your company. Gamification has gained strength thanks to the good results of companies such as Ford Motor and Domino’s Pizza. Ford Motor Company

Have you ever used Instagram Games to get meaningful user actions with your brand? If the answer is NO, you could be missing a great opportunity to increase your sales. Not only are Instagram Stories fun and creative, they are also one of the best ways to increase user engagement with your business and gain recognition.

New technologies are evolving at such a rapid pace that annual predictions are often out of date when published in news or articles. These technological advances are the main engines of innovation and progress in various areas of humanity: from the sciences, to the arts and governments. New technologies such as artificial intelligence, blockchain and video games are essential to think

The price ranges go from $ 10,000 for a very simple application or a proof of concept, to + $ 150,000 for a complex application, with real-time geolocation, and multiple functionalities, “Uber-like”. There are different aspects that influence the cost of an application. First of all, you must ask yourself what you need the application for,